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sponsored by Microsoft
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Posted:
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18 Aug 2009
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Published:
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01 Dec 2008
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Format:
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PDF
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Length:
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11
Page(s)
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Type:
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White Paper
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Language:
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English
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ABSTRACT:
This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology
for aligning the sales and marketing organization. Through insight from thought leader Don Peppers we will highlight key elements, including strategy, process, applications, and enabling technologies for bringing sales and marketing closer together. And, we will propose a closed-loop framework for sales and marketing to achieve a collaborative, unified and holistic approach. The result: seamless communication and tracking to produce the most valuable customer relationships.
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BROWSE RELATED
RESOURCES
Collaboration | CRM | CRM Software | Marketing | Productivity | Sales | Sales and Marketing Software | Sales Force Automation | Sales Representatives
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View All Resources
sponsored by Microsoft
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