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Podcast: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis

sponsored by TIBCO Spotfire Division

Posted:	11 Sep 2009
Premiered:	10 Sep 2009
Format:	Audio
Type:	Podcast
Language:	English

ABSTRACT:

Join TIBCO Spotfire's Tim Wormus for this complimentary podcast and see how you can use the TIBCO Spotfire software to analyze your Salesforce.com and Siebel CRM data, and find lost revenue opportunities, improve your forecasting and optimize campaign effectiveness.

Who should attend:

Sales Professionals

See who is building qualified funnel vs. rolling forward the same old deals
Spot growing or shrinking markets quarters ahead of actual results
Perform Forecast & Pipeline Analysis
Conduct Sales Cycle Analysis
Analyze Sales Rep productivity

Marketing Professionals

Deliver more qualified pipeline to the Sales organization
Justify program expenditures
Discover key insights into pipeline development and lead conversion
Determine Lead Conversion rates
Evaluate campaign effectiveness

Interested in this topic, but prefer alternative content formats? Try:

Webcast: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis

Speaker

Tim Wormus
Product Marketing Manager, TIBCO Spotfire
Tim Wormus has published and lectured on analytics, including presenting an analytics tutorial at the Gartner Business Intelligence Summit and appearing on a panel with analytics guru Tom Davenport. His experience has led him to consult on data analysis projects for Global 1000 companies and instruct analysts in the life sciences, manufacturing and energy fields. He maintains a blog that discusses best analytics practices for organizations striving to be best-in-class.

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