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AI: Beyond the hype sponsored by TechTarget ComputerWeekly.com EGUIDE: Artificial Intelligence is red hot. But what lies beyond the hype? Once it was big data, then cloud, now it is artificial intelligence, and that sub-set of it which is machine learning, that's generating more heat than light. Is there business value here? Posted: 08 Feb 2021 \| Published: 06 Nov 2017 TOPICS: Artificial Intelligence \| Autonomic Computing \| Autonomous Systems \| Business Intelligence \| Business Intelligence Software \| Business Management \| Business Processes \| Business Systems

Case Study: How supercomputing is transforming experimental science sponsored by TechTarget ComputerWeekly.com EGUIDE: NERSC lead data scientist Debbie Bard talks about how large-scale data analytics using super computers is making new types of science possible Posted: 08 Feb 2021 \| Published: 09 May 2019 TOPICS: Business Intelligence \| Business Processes \| Business Systems \| Data Analytics \| Supercomputers

Who You Gonna Call? sponsored by TechTarget EBOOK: Download this eBook to explore real-world examples of how Marketing, Sales and Customer Success leaders are using intent monitoring to align their teams and maximize opportunity capture across the entire revenue lifecycle. Posted: 08 Feb 2021 \| Published: 15 May 2020 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing

Using Intent Data for Effective Persona Development in ABM sponsored by TechTarget EBOOK: In this e-book, Using Intent Data for Effective Persona Development in ABM, we’ll show you how to keep pace with what’s going on in your target accounts. Download today to learn how to leverage intent data for effective persona development and shape your ABM strategy. Posted: 08 Feb 2021 \| Published: 03 Nov 2020 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing \| Marketing Information Systems \| Marketing Literature

3 paths to more productive revenue capture in a changing interaction landscape sponsored by TechTarget WHITE PAPER: In this white paper, explore how changes in B2B interaction are impacting relationship-creation and how you can use intent data to connect buyers to the solutions they need. Download today to see how you can transition to ABM 2.0 and become a key player in the enablement of both high-velocity and field sales teams. Posted: 08 Feb 2021 \| Published: 08 Dec 2020 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing \| Marketing Information Systems \| Marketing Literature

Context-Aware Tech Senses, Responds to Customer Needs sponsored by TechTarget Content Management EBOOK: This expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more. Posted: 19 Apr 2016 \| Published: 15 Apr 2016 TOPICS: Business Intelligence \| Business Intelligence Software \| Content Management \| CRM \| CRM Analytics \| CRM Best Practices \| CRM Software \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Loyalty \| Customer Retention \| Customer Satisfaction \| Customer Service \| Data Analytics \| Data Integration \| Data Management \| Data Management Software \| Enterprise Content Management \| Enterprise Content Management Software \| Marketing \| Self-Service Applications Software \| Web Content Management

Customer Engagement Strategies Hinge on Social Media Savvy sponsored by Bazaarvoice EGUIDE: Social media plays an important role in customer engagement strategies, but many sales and marketing teams struggle with how to use social platforms. This guide features insights from Sales Machine 2016, a two-day sales best practices and technology convention. Learn how you can use social media as an effective customer engagement tool. Posted: 20 Oct 2016 \| Published: 19 Oct 2016 TOPICS: CRM \| Customer Data Integration \| Customer Retention \| Customer Satisfaction \| Data Analytics \| Data Integration \| Market Research \| Market Trends \| Marketing \| Sales \| Social Computing \| Social Networking

Customer experience strategy hinges on insight from analytics sponsored by [24]7.ai EGUIDE: The key to success is being able to use the data you collected to develop effective CEM strategies. In this expert e-guide, explore how organizations from multiple industries are leveraging insights from data analytics to develop effective customer experience management strategies and give their businesses a boost. Posted: 28 Jun 2016 \| Published: 24 Jun 2016 TOPICS: Customer Data Integration \| Customer Data Management \| Customer Profiles \| Customer Satisfaction \| Data Analytics \| Data Collection \| Data Integration \| Data Management \| Data Mining \| Data Quality \| Market Research \| Market Trends \| Marketing

MSP Marketing: Learn the Fishing and Farming Methods sponsored by SolarWinds, Inc. EGUIDE: This e-guide recaps the MSP 2 marketing tactics, fishing and farming, that Angela Leavitt explored at the MSPWorld conference. Posted: 26 Jul 2017 \| Published: 20 Jul 2017 TOPICS: Cloud Computing \| Cloud Management \| Cloud Storage Services \| Marketing \| Marketing Literature

IoT Revamps Field Services & Customer Engagement sponsored by Microsoft EGUIDE: Including insights from Andrew Leigh (VP of Alliances at Jitterbit) and Scott Amyx (CEO of Amyx+), this expert guide explores how field services can be supercharged with an integrated IoT strategy, and how the IoT enhances customer engagement for brands and marketers. Posted: 16 Oct 2017 \| Published: 16 Oct 2017 TOPICS: CRM \| CRM Software \| Marketing

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